Entrepreneurship is a creative pursuit! Indeed.

Too many people (who are not entreneurs) seem to think entrepreneurs get lucky with a serendipitous idea that presents itself and just happens to earn pots of money.

Instead, entrepreneurship, or any serious pursuit in life, is a continuous creative problem solving process and most spectators conveniently look past it as inconsequential.

One of the key success factors in entrepreneurship is not only purposeful creative thinking, but the conscious and deliberate design of a creative system that you can lexploit as ideas surface.

Keeping track of ideas is essential. An idea that comes up today and is discarded as unimplementable, might be a gamechanger in a year or two. So write ideas down and revisit them often.