Let’s Be Weird: The Power of Unconventional Thinking

Francois Coetzee
3 min readOct 11, 2023

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Photo by Nati Torjman

Throughout history, unconventional thinkers and creative mavericks have challenged the status quo, disrupted industries, and changed the world. While society often encourages conformity, those who dare to be weird and embrace unconventional thinking lead the way in innovation and transformation. The power of unconventional thinking is essential for creativity, and how you harness its potential will unlock new horizons in your personal and professional life.

Society often encourages conformity, valuing predictability and tradition. However, this conformity can stifle innovation and creativity by discouraging unconventional ideas.

Unconventional thinking challenges the norm, providing fresh perspectives and innovative solutions. It is the driving force behind progress in every field.

Elon Musk’s unconventional thinking led to SpaceX’s pioneering efforts in space exploration, redefining the possibilities of human space travel. He challenged the conventional approach of expendable rocketry by advocating for and successfully developing reusable rockets.

SpaceX’s Falcon 9 and Falcon Heavy rockets can be flown multiple times, drastically reducing the cost of access to space and making space travel more sustainable.

Musk’s vision, combined with SpaceX’s technical innovation and operational efficiency, has disrupted the space industry and propelled it into a new era of exploration, commercialization, and accessibility.

Unconventional thinkers refuse to be bound by traditional rules, seeking alternative paths to success. They are the pioneers who redefine what’s possible and can see beyond boundaries, fostering imaginative solutions and innovative approaches.

Innovation often arises from unconventional thinking. By challenging established norms, unconventional thinkers identify novel solutions to complex problems.

Airbnb challenged traditional hospitality norms, enabling homeowners to rent their spaces to travellers. This unconventional idea transformed the travel industry.

Unconventional thinkers are more resilient in the face of failure. Their willingness to experiment and take risks means they bounce back quickly, learning from setbacks.

The Path to Unconventional Thinking

1. Embrace Curiosity — Cultivate curiosity about the world and the willingness to question the status quo. Curiosity is the fuel for unconventional thinking.

2. Embrace Failure — Failure is a natural part of unconventional thinking. We learn and adapt through failure, ultimately achieving creative breakthroughs.

3. Challenge Assumptions — Question your assumptions and the assumptions of others. Often, the unconventional solution lies in challenging the underlying beliefs that limit creative thinking.

Pablo Picasso’s unconventional art techniques challenged traditional forms and perspectives, revolutionising the art world. He is perhaps most famous for co-founding the Cubist movement along with Georges Braque. Cubism shattered traditional notions of perspective and representation. Instead of depicting objects from a single viewpoint, Cubist art presented them from multiple angles simultaneously. This fractured, geometric approach to representation was groundbreaking and transformed how artists approached composition.

Picasso’s art frequently delved into personal and psychological themes. His innovative portrayal of inner emotions and struggles challenged traditional notions of what art should communicate and how it should engage with the human psyche.

His work continues to influence and inspire artists today, and his impact on the art world remains profound, marking a pivotal moment in the history of modern art.

Encouraging Unconventional Thinking

1. Fostering a Creative Environment — Encourage unconventional thinking in your workplace or community by creating an environment where unconventional ideas are welcomed and nurtured.

2. Embracing Diversity — Diverse perspectives and backgrounds stimulate unconventional thinking by challenging existing norms and beliefs.

3. Championing Individuality — Celebrate individuality and uniqueness in others. Unconventional thinkers often march to their own beat and have the potential to make significant contributions.

Embracing unconventional thinking is not just about being different for the sake of it; it’s about recognising that true innovation often emerges from unconventional ideas. By daring to be weird, questioning the norm and challenging assumptions, we can unleash the creative power within us. Unconventional thinkers have the potential to redefine industries, solve complex problems, and push the boundaries of what’s possible. So, let’s embrace the weirdness within us encourage it in others, and together, we can create a world that celebrates and thrives on unconventional thinking, fostering innovation and progress for generations to come.

Join us at ACRE28, Africa’s Premier Creativity and Creative Thinking Conference in 2024 at Klein Kariba, South Africa! https://acreconference.com

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Francois Coetzee
Francois Coetzee

Written by Francois Coetzee

Francois Coetzee is a creative thinker, NLP trainer and coach, and lives for creating possibility. Connect with him on LinkedIn https://bit.ly/3hEmVAn

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